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Move over Delta, there’s new competition in town: Alaska Air Offering Salt Lake to Seattle Route

Alaska Airlines will soon be offering non-stop flights from Salt Lake City to Seattle.

Why is this such important news? Here are two reasons:

  1. Healthy competition will lower fares in that market.
  2. Corporations currently tied to Delta’s high fares and inability to negotiate contracts can now go to an alternate vendor–Alaska.

Now, Delta is still my favorite airline out of Salt Lake City by far, and they have many loyal fans, but this great news for Alaska. The newly scheduled service will begin April 4, 2013.

To read more about this new route, click here.

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